OpenAI launches Presence for enterprise AI agent deployment

OpenAI introduced Presence, a production-ready enterprise product that enables deployment of trusted AI agents in voice and chat for high-value workflows like customer support and internal operations. It integrates policies, guardrails, escalation rules, simulations, evaluations, and a Codex-powered continuous improvement loop based on real production data, with scoped access and human oversight. This addresses reliability and adaptability challenges in enterprise settings, as evidenced by its use in OpenAI's own support channel resolving 75% of issues without human intervention and partnerships with BBVA, SoftBank, and IAG. The limited general availability via Forward Deployed Engineers marks a structured push for scalable, controlled agent deployment beyond consumer tools.